We’ll take it! Thank you @SomeAwards for the Breaking Social Media Award! Great job team! @alison__marie @jessicajwilliams
Oh, How Pinteresting!: Send Pins To Friends »
Have you ever seen a pin you knew a certain friend or family member would love? Now you can send pins directly to your friends and fellow pinners from the web or your phone. You can even include a message to give it a more personal touch!
Just tap Send from either web or mobile to send a…
Looks a lot like Facebook! Meet the new Google+: A stream with style and smarts: (via Google completely redesigned, now automatically enhances photos and highlights your best shots | The Verge)
Our Brand Strategy director Jordan Delapoer shared these screenshots with us this week. Really interesting example from Zappos about transparency with retargeted ads.
Today I noticed that all their ads include a little red X. When clicked you’re given the option to opt-out of their behaviorally targeted advertising, provide feedback, or learn more.
I chose learn more and it gives an explanation of how their technology works, why they use it, and how they think it provides a more relevant consumer shopping experience.
I can’t imagine the average consumer will do any of this investigating. More than anything, I think it’s an interesting example of what seems like a company (completely built on the idea of excellent customer service) wrestling with it’s own POV on the role of banner advertising.
Twitter Advertising: The new Twitter Ads center »
Today, we’re excited to share some changes we’ve made to the Twitter Ads center. Based on feedback from our advertisers, we’ve created a revamped experience that improves campaign reporting, provides more visibility into campaign performance, analytics and spend, and also makes it easier to manage campaigns in real time.
Oh, How Pinteresting!: Pinning On The Go Just Got Better »
Good news, pinners! We’re all about making Pinterest better on your Android, iPhone, and iPad, so we’re excited to roll out iOS 2.4 and Android 1.5. There are a lot of great new features, but here are the highlights:
-Receive notifications: Our notifications are now on mobile! Now…
Social Roulette | Free Art and Technology »
Social Roulette has a 1 in 6 chance of deleting your Facebook account. Everyone thinks about deleting their account at some point, it’s a completely normal reaction to the overwhelming nature of digital culture. Is it time to consider a new development in your life? Are you looking for the opportunity to start fresh? Or are you just seeking cheap thrills at the expense of your social network? Maybe it’s time for you to play Social Roulette.
Join NORTH’s Rebecca Armstrong and more panelists in Portland next week for ERIS RISING: WHY WOMEN THRIVE IN ADVERTISING, Presented by Advertising Week Social Club & Run Spot Run Media. Register here: http://www.portlandadfed.com/events/details.php?id=171
(Source: emailer.emailroi.com)
Bringing spring inside the office today thanks to @erinbarnes! (at NORTH)
NORTH Social Lab is up for People’s Choice Award for the NW Social Media Awards. Check out the work in social we did for KEEN last year and “like” the video on the youtube channel to cast your vote!
http://www.youtube.com/watch?v=BGer4aaHw48&feature=share&list=PLKtXkLHduLE7Kc0gyKCaALYFSIynmxXHZ
Facebook Lets Developers Push Ads Based On Users’ App Purchases »
The feature announced at Mobile DevCon 2013 yesterday relies on Custom Audiences, a tool built by Facebook to help marketers find new customers among Facebook’s existing userbase.
“Using email addresses, phone numbers, Facebook user IDs or app user ID’s to make the match, you can now find the exact people you want to talk to, in custom audiences that are defined by what you already know,” aguide on the Facebook website reads.
Instagram Adds People-Tagging to Photos »
Previously, the only way to find out whether a photo of you was uploaded to Instagram was to crawl through your activity feed, hoping someone had mentioned your username in a caption (i.e., @laureni). Likewise, there’s been no easy way to share a photo someone uploaded of you to your own followers; oftentimes, I see friends share screenshots of another user’s photo that they appear in, captioned with the hashtag #regram.
